01 / Festival atmosphere
A bold opening captures the scale and character of the event.
Selected work
Big trucks. Live music. A website with the same energy.


Desktop and mobile views of the same website.
The project, at a glance
Extreme Mudfest combines motorsports, live music, and a festival atmosphere that is anything but quiet. Our website work puts that energy front and centre, with bold visuals and clear routes into event information, registration, and festival passes.
The brief
A busy festival has a lot to communicate. The experience needs to excite first-time visitors while helping returning fans find the events, schedules, and practical details they came for.
Use immersive photography, strong typography, and image-led event cards to make the programme easy to explore. Clear navigation connects the excitement to useful information and the next step.
Website deliverables
A responsive visual system shaped around the brand, its imagery, and the people using the website.
Responsive pages and navigation that bring the design into a usable website experience.
Search-focused foundations and content structure for the website’s digital presence.
Reporting support to help understand website activity.
A closer look
The Cold Lake festival experience uses full-width photography to introduce each motorsport event.


Image-led motorsport cards on the Cold Lake festival website.
Features included
A bold opening captures the scale and character of the event.
Photographic cards turn the range of competitions into an easy-to-browse visual programme.
Navigation connects festival information, registration, and passes for different visitor needs.
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